Raise the Bar this National Cocktail Day with Elevated Mixers

National Cocktail Day is celebrated on March 24th, and we’re excited to raise a glass with Elevated Mixers. They make it incredibly easy to craft the perfect cocktail. While we don't really need an excuse to celebrate, the upcoming National Cocktail Day gives us an extra reason to toast with one of our favorite mixers and of course our beloved coupe by Fortessa! 

What sets Elevated Mixers apart is their use of organic, cold-pressed ingredients, ensuring flavor, nutrition, and freshness. You won’t find any artificial sweeteners or long lists of unpronounceable ingredients here. The mixers stay fresh for four months when unopened and for six weeks once opened (when refrigerated). Crafting the perfect mixer is an art, and CEO Sean Fitzgerald, a proud resident of Houston, has mastered this craft. With his certification in mixology from the prestigious European Bartender School in Copenhagen, Sean brings years of experience to the table, enabling him to create truly exceptional flavors that elevate any drink.

We had the opportunity to speak with the master mixologist to gain insight into the brand and discover what sets it apart from others because, after all, this isn’t just any mixer; it’s an elevated experience.

IDLA: How is Elevated Mixers different from any other cocktail mixers on the market?

SF: Elevated Mixers is the only Cold-Pressed Organic cocktail mixer on the market. That alone sets us apart because it allows us to offer a level of quality that just doesn’t exist elsewhere. Most mixers rely on heat pasteurization, preservatives, and artificial flavors—but we keep everything as fresh and natural as possible.

That commitment to quality has been recognized at the San Francisco World Spirits Competition (SFWSC), the most prestigious spirits and cocktail competition in the world. Every one of our core flavors (Old Fashioned, Margarita, Classic Sour, H.O.P.E., and Tropical Spice) has won a medal there. Our Margarita and Old Fashioned Mixes have taken home Gold and Platinum, with Platinum being awarded only to products that have won Double Gold three years in a row—which means every one of the 70+ industry judges rated it as Gold.

In fact, our Old Fashioned Mix is the only cocktail mixer ever to win a Platinum medal at SFWSC, making it officially the best Old Fashioned mixer on the market.

IDLA: How did your personal experience impact the creation of Elevated Mixers? Did you feel something was missing in the market? 

SF: I spent almost a decade in the cocktail industry—starting as a bartender, working my way up to head bartender and bar manager, then transitioning into sales as a territory sales rep and eventually a territory sales manager for a mid-size distillery.

Throughout that time, I saw a huge gap between the quality of cocktails people were drinking at bars versus what was available for them to make at home. If you wanted a great cocktail, you either had to go out or invest time learning bartending techniques and sourcing fresh ingredients. Most mixers on the market were overly sweet, full of artificial flavors, or just didn’t taste fresh.

That’s where the idea for Elevated Mixers came from. I wanted to create a bar-quality cocktail experience at home—without requiring any mixology skills. Our cold-pressed mixers make it simple for anyone to enjoy a craft cocktail, whether they know their way around a bar or not.

For people who appreciate quality in everything they do, Elevated Mixers makes sure that the same level of care and craftsmanship that goes into their spirits is reflected in their mixers.

IDLA: Which is the #1 seller? Any thoughts on why it's #1?

SF: Our Old Fashioned Mix is our best seller—no question. It’s also our most awarded product, which definitely plays a role in its popularity.

But beyond the awards, it really resonates with the bourbon community. Bourbon drinkers take their spirits seriously, and they want a mixer that enhances their whiskey, not something overly sweet that drowns it out. Our Old Fashioned Mix was designed to complement the whiskey, letting the spirit shine while adding depth and complexity.

It’s also incredibly versatile—whether you’re making a classic Old Fashioned or using it to experiment, it always delivers a smooth, well-balanced drink.

IDLA: Anything additional you'd like to share? Are there new releases in the near future?

SF: Yeah! We recently launched two limited-edition flavors—Smoked Maple Old Fashioned and Cosmopolitan Mix—and the response has been incredible.

We’re always looking to innovate and bring new flavors to life, and our customers play a big role in that process. The Smoked Maple Old Fashioned, for example, came directly from community feedback—we sent out a survey at the end of December, and an overwhelming number of people specifically requested flavor variations of our Old Fashioned Mix, with Smoked Maple being the top request.

We’ve got some exciting ideas in the works, so expect to see more seasonal and limited-edition releases in the near future!

IDLA: Can you create a custom cocktail and mocktail recipe for our readers?

SF: Absolutely! I love creating unique drinks, and these three recipes have been a hit with our community on social media. I think they’ll resonate with your readers as well. Each one highlights one of the three mixers we currently have available in Erewhon, showcasing their versatility and how they can be used to craft high-quality cocktails with ease.

S'mores Old Fashioned:

2oz Chocolate Rye Whiskey (such as Balcones Rye)

.5oz Elevated Mixers Old Fashioned Mix

Crushed Graham Cracker Rim

Garnish with Toasted Marshmallows

Limoncello Margarita:

1oz Tequila

1oz Limoncello

2oz Elevated Mixers Margarita Mix

Lemon Sugar Rim

Garnish with Lemon Wheel, Mint Sprig and Edible Flower

Golden Bloom:

2oz Elevated Mixers H.O.P.E.

1.5oz Tequila

.5-1oz Orange Aperitif (like Aperol)

8 Drops Rose Water

Lemon Sugar Rim

Garnish with Edible Flower

The brand has limited-edition flavors on their website including a new Cosmopolitan Mix and Smoked Maple Old Fashioned.Try Elevated Mixers and surprise your guests—and yourself! This premium brand ensures that quality and taste are never sacrificed for simplicity. As the brand says, why make a cocktail when you can make a statement?