The IT Guide to Coachella 2018 - Our Editors Picks For the Hottest Events in the Desert
All of SoCal will relocate to the desert for one of the biggest weekends in music - Coachella! While the 3-day music festival spans over 2 weekends - influencer weekend and music weekend. Premiere brands take over the desert and create the perfect ambiance as top influencers and celebs lounge pool-side at invite-only events. Everybody knows the first weekend is all about influencer pop-ups and over the top parties which make it a prime destination for a weekend getaway and a bucket-list worthy addition!
We've rounded up the top events over next weekend for our favorite dance party in the desert!
Playboy Social Club:
Friday 5PM-10PM AND Saturday Pool Party 12PM-6PM
Invite-Only
Location: Private
Playboy is taking over a very private boutique hotel in the heart of Palm Springs. We’ll have surprise performances, fantastic food, exclusive pop up shops, topless fire dancers and more. Magical moments will be created with a Bespoke Bunny Ear Station, where ladies will be adorned with their own customized Flower Crowned Bunny Ears. The gentlemen in attendance will receive complimentary haircuts and beard trims in a sleek mobile barbershop, courtesy of G-Eazy's barber. Tasty treats like boozy milkshakes, rosé slushies and tequila popsicles will be plentiful!
Rachel Zoe Presents 'ZOEasis'
Friday: 5PM-8PM
Location: The Parker Hotel
Rachel Zoe shines light on vintage California style and creates a chic festival experience while attendees bask in vintage glamour. The 4th Annual ZOEasis prides itself of being the perfect backdrop to celebrate California style. You can expect to see Hollywood's most fashion-forward celebs and influencers including: Rachel Zoe, Victoria Justice, Erin Foster, Sara Foster, Peyton List, Rocky Barnes, Kaitlynn Carter, Dove Cameron, Kathryn Schwarzenegger and more.
Located at The Parker Hotel in Palm Springs, guests will be welcomed into Rachel Zoe’s ode to Marrakech to indulge in a kickoff cocktail and dinner party consisting of exotic sips and small plates. Attendees will browse The Souk marketplace which will feature a range of coveted brands. The Souk will also offer chic beauty and wellness services including, a luxe nail bar by OPI Products, hair styling market by Pravana and inspirational henna art by Keds. Guests will enjoy custom cocktails made with
Belvedere Vodka's new Ginger Zest flavor at the spice-stall bar and wine from Smoke Tree Wines. Luxury skincare brand, SK-II ® will prep influential ZOEasis attendees with glowing skin for their journey into the desert and beyond. Zoe’s take on effortless glamour will be showcased via VIPs dressed in Rachel Zoe Collection—her namesake line known for bohemian silhouettes and classic tailoring. Amazon’s Echo Look, the first artificially intelligent style assistant with Alexa, will be snapping photos and giving style advice all evening.
nANA jUDY Chroncierge Estate Party:
Friday, April 13 to Sunday, April 15
Laguna Seca Estates, Bermuda Dunes, CA 92203
Global music and lifestyle event organizer For The Love is joining forces with Aussie label nANA jUDY for a three-day takeover at Laguna Seca Estates. The dreamy Spanish manse’s grounds promises plenty of poolside lounging, cabanas, a performance stage, and an open bar.
Galore X Her Campus
Saturday April 14th 1PM-5PM
Location: Galore Ranch
Galore hosts its annual poolside Coachella party at the Galore Ranch! Erika Jayne plays hosts while Lizzo performs! DJ set by Lion Babe and sponsors include Lime Crime, Bed Head, XoXo and more!
Pandora and T-Mobile Present Indio Invasion
Saturday April 14th 1PM-5PM
Location: Cree Estate
67698 Carey Rd.
Cathedral City, CA 92234
Pandora and T-Mobile are coming back to the desert for our 4th installment of Indio Invasion. It'll be an afternoon of fun in the sun, tasty treats, and a performance by megastar DJ Dillon Francis!
Lucky Brand Desert Jam
Saturday: April 14th 12PM-6PM
Location:
Arrive Hotel
1551 N Palm Canyon Drive
Palm Springs, CA 92262
The world's favorite denim in the desert for a party - YES PLEASE! Back for the second consecutive year Desert Jam combines the hottest music artist, influencers and just the right amount of denim to boost their festival looks! The event will feature performances by Harry Hudson and Charli XCX, along with support from Jaira Burns, Naomi Wild and DJ sets from Mr. Best, Wade Crescent, Tolula Adeyemi, and Denise Love Hewett. When it’s time to take a break from dancing, guests can get their festival looks ready with Scunci and FHI Heat, while sipping on Omission Beer and Jack Daniels cocktails. Stay tuned for up to date coverage #LuckyXMusic! #LuckyYou
Additional sponsors for the event include: NYLON, Lovesac, Triumph, Core Water, Quest, FHI Heat, Sunnylife, and DIFF eyewear.
TAO x REVOLVE’s Desert Nights:
Friday-Sunday
Location: La Quinta, CA
11PM- ??
Hospitality and nightlife powerhouse, TAO Group, announces its most recent partnership with industry leading e-retailer and experiential marketing mogul REVOLVE to revamp their exclusive, invite-only after hours turn up at #REVOLVEfestival surrounding the world’s biggest music festival. New in 2018, TAO x REVOLVE – DESERT NIGHTS will feature intimate, surprise late night performances and DJ sets, and interactive brand activations with presenting partners Palms Casino Resort and PUMA. The PALMS Suite and The PUMA Lounge will serve as the perfect oasis at TAO x REVOLVE – DESERT NIGHTS for invited guests.
Neon Carnival:
Saturday April 14th at 10PM-LATE
Location: HITS Desert Park
The adults-only open-bar dance party otherwise known as Neon Carnival needs no introduction. Created by Brent Bolthouse, Neon Carnival has been THE party to go to for years and remains as the number one party over the weekend. Guests can expect beverages from Golden Road Brewery, and for the fourth consecutive year Tequila Don Julio will be serving cocktails all night long! A few select VIPs will have Don Julio 1942 bottle service. Iconic denim inventor, the Levi’s® Brand, back to headline the event. Batiste Dry Shampoo will be onsite providing touch ups for attendees.
Music by Kayper, DJ Politik, Jesse Marco and DJ Ruckus will keep partygoers dancing with performances that last into the early morning hours.
Got an event to submit, send it to: msargent@identifyla.com